Raptive - Best Google Adx Ad Network 2024
Introduction to Raptive :
“Adthrive” has changed to “Raptive.” However, I still prefer the name Adthrive because it’s unique. I’ll give you a few details about them.
Raptive Ad Network is renowned for its advanced targeting capabilities and extensive reach across diverse digital platforms. It connects advertisers with their target audiences through strategic placements on websites, mobile apps, and other digital channels. This network's effectiveness lies in its ability to leverage data-driven insights to deliver highly relevant ads to users, thereby enhancing engagement and conversion rates.
Stii, If you want to join Adthrive (Raptive), you need at least 100K monthly page hits. Most traffic must be from the U.S., Canada, and Europe, with high-quality lifestyle content.
Raptive is a Google-certified publishing partner; therefore, it is unnecessary to mention Google criteria. You have to give Google Analytics read-only access. Before they take you, they look at your website’s traffic.
There is no need to send separate applications for all your websites if you have more than one. Your sites will be approved even if they get 75K page views monthly.
AdThrive payments — stand on a net 45 basis. In the shared model, publishers receive 75% of all revenues. They accept wire transfers and PayPal as payment methods.
You can use Payoneer and Wise, which provide access to US bank access with a minimum threshold of $25. Nonetheless, wire transfers require a minimum threshold of $100.
CPM Rates (Cost Per Mille)
CPM rates refer to the cost an advertiser pays per thousand impressions of their ad. Raptive Ad Network offers competitive CPM rates that vary based on factors such as ad format, targeting specificity, and the quality of the publisher's audience. Advertisers can expect rates tailored to ensure optimal visibility and engagement, aligning with their campaign goals and budget constraints.
Examples of raptive ads:
- Your website needs at least three ad units to work with Raptive.
- Whether your site doesn’t have videos, they have free streaming videos and custom ads.
- Raptive partners with premium exchanges like Google Ad Manager, OpenX, Media.net, Criteo, Sovrn, Magnite, SpotX, Xandr, etc.
- Raptive ads are always high-quality in the right categories, so you don’t have to worry about them.
- To serve ads without affecting page speed, they use lazy loading and CDNs.

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